Sharjah Expo VIP Invitation Set

Expo Centre Sharjah commissioned Kashida to design a VIP invitation kit for their annual Watch and Jewelry Expo in the emirate of Sharjah, United Arab Emirates. The gift contained Kashida's iconic Jamal Jewelry Stand, a table accent made of marble and brass, adorned with Arabic calligraphy. The jewelry stand features an Arabic phrase that translates to 'true beauty is beauty of the soul,' where the letterforms themselves create hangers for a women's pendants and bracelets. A marble tray welcomes rings, earrings and other accessories. The box itself is embellished with rose gold foiling with a modern motif inspired by the shapes of sand dunes of the emirate of Sharjah.